Control group built in
Loyalty ROI per program
Klaviyo sync
No-code setup

Why test your loyalty program
Most loyalty programs are judged on activity: members joined, points issued. You don’t know whether that activity drove revenue or the season did. With Enable3, every mechanic runs against a holdout group of customers who see no program. The gap between them is the revenue loyalty actually added.

Stop guessing which mechanic fits
Test missions, points, streaks and tiers on your own customers instead of copying another brand.

Keep what pays back
Switch the leading program on for everyone, then test your next idea against it.
Features

Built-in control group
One group sees no loyalty program, so every result is compared with what would have happened anyway. Holdout customers get the leading program once the test ends.

Loyalty ROI per mechanic
See the extra revenue each mechanic drove, what its rewards cost, and the ROI left over.

Expert test templates
Start with ready-made mechanic sets for repeat purchase, AOV and engagement, tuned by industry.

Test any mechanic
Missions, points, streaks, VIP tiers, referrals and rewards can all be variants.

Sticky, fair assignment
Each customer stays in one group for the whole test, across devices and sessions.

Results dashboard
Repeat rate, revenue per customer, engagement and retention for every group, side by side.
Who Benefits
Shopify founders
Know which program pays back before you commit more budget.
Show your finance lead extra revenue, not member counts.
CRM and retention leads
Test what brings second and third orders, segment by segment.
Keep Klaviyo flows aligned with the program each group sees.
Growth marketers
Compare missions, streaks and tiers without developer time.
Build a backlog of tests that each add to what you know.
Best Fit For
Shopify stores
Beauty and skincare
Fashion
Wellness
Home and decor
Food and beverage
Test ideas
Reading results
Metric
A · Repeat purchase
B · AOV boost
C · Engagement
D · Holdout
Customers reached
2,500
2,500
2,500
2,500
Engaged with program
41%
33%
52%
none
Repeat purchase rate
24.6% ▲
19.8%
20.9%
18.0%
Revenue per customer
$44.20 ▲
$42.10
$39.40
$38.00
Extra revenue vs holdout
+$15,500
+$10,250
+$3,500
baseline
Reward cost
$3,900
$4,800
$2,100
none
Loyalty ROI
297% · Leading
114%
67%
none
Loyalty ROI = (extra revenue vs holdout − reward cost) ÷ reward cost.
We design your first loyalty test with you and read the results together.

Loyalty A/B Testing




